I got acquainted with the “Tricolor Man” method developed by psychologist Rolf Schirm about seven years ago. At trainings, types of people, types of buyers, types of employees, etc. are very often sorted out, participants are given a typology of up to 10 or more types, and of course, this information is not always assimilated and is not always interesting.
The “Tricolor Man” methodology is understandable, interesting, and is immediately reconciled by the participants of the training to themselves and clients. It becomes clear why it is easy to work with some clients, while others are frankly annoying.
Method "Tricolor Man" offers only three main personality types: red, blue, green.
Red
- lives in the present, and if a chance falls, he will not miss it for anything, he is ready to take risks. Born leader. Likes to be in the center of attention, active, fast, noisy, loud, says what he thinks, firmly defends his opinion. Does not know how to hide emotions, spontaneous. Patience is not his forte. Hot-tempered, but quickly outgoing. Willingly enters into competition and this is an incentive to move forward, and even a plus, the desire for success - these are strong components to move forward. In difficult situations, he can mobilize and react quickly.
But, reacting quickly, without hesitation, can sometimes lead to rash acts. And in a fit of anger, he can say too much.
An employee who has a pronounced red color is stubborn, quickly performs the assigned tasks, there are no impossible tasks for him. But there may be difficulties with planning and also when communicating with a client, it can be overly emotional. Since he lives "here and now", he also requires the client to make an immediate decision, which can cause indignation among the blues, which we will discuss below. Not always enough patience. It should also be noted that red always evaluates those around him, he has no equal, everyone is according to his personal criterion, either above him or below him. In order to obey the leader, he must consider that the leader is higher than him, stronger, more experienced, otherwise there will be sabotage of work, or a dismissive attitude towards the personality of the leader. And here, you can’t avoid the sharp tongue of red.
Blue
- lives in the future. Does nothing without prior planning. Analyzes possible consequences and results. Knows how to allocate his time, punctual. A closed person, restrained in communicating with strangers, in a new company it takes time to open up, he looks closely for a long time and chooses with whom to communicate. A very narrow circle of people who are trusted and open. At the same time, he acutely feels the sympathy and antipathy of those around him, but do not rush to show your feelings, from the outside it may seem like a calm and even cold person, but what passions boil inside ... but no one will know about it. Everything has its own opinion, but is in no hurry to speak out.
An employee who has a pronounced blue quickly captures the essence, he will always study the subject of his activity thoroughly. He knows how to clearly explain, argue, logically substantiate his thoughts, which is very important during negotiations, and even hellish patience and calmness will only play into the hands. He will not go by storm to take fortresses, like Red, but will slowly purposefully move towards the goal, the only thing is whether the leader will wait a long time for results, such as Red. And if the leader is tolerant, he will find an invaluable employee. With a leader who is screaming and demanding immediate results, the blue will part as soon as his patience snaps.
Blue is very demanding of himself, he can redo the work many times if the result does not suit him, although it will seem perfect to others. And also, the blues need to learn how to make decisions faster, it takes a lot of time to analyze the results, possible outcomes, and it’s not easy for him to sometimes decide on something.
Green
- lives in the past, relying on the acquired experience, and he competently uses this potential. When dealing with something known and understandable, he feels confident. Very stable and will avoid global changes.
Great need for communication. A large number of friends, acquaintances, very quickly comes into contact with others and people are happy to meet him. Greens evoke sympathy immediately. If he is interested in your well-being or affairs, be sure this is sincere, he is really interested, and he will listen with pleasure and give advice. The best vest to cry. Well versed in people, sees who is who. Feels them at the level of sensations. Developed intuition, and he may well trust her.
An employee who has a strong green can use his advantage, instantly get in touch with people, and arouse sympathy. They are friendly, open, cheerful and friendly. He lacks the tenacity that Red has, but he shouldn't make a fuss about it, because he has a talent for building long-term relationships with clients. The greens just have a fountain of ideas, the manager should listen to such an employee, as many ideas will be really worthwhile. The green ones also have great patience and can endure the leader of the tyrant for a long time, but when the patience bursts, the leader will face a worthy rebuff, since the green will not go into his pocket for the word and, finally, will express everything that has boiled over. Yes, and an impudent colleague, he can also put in place, if he bakes him, the desire to get lost for a long time. There is also a disadvantage. Green forgets that not everyone is inclined to communicate in such quantity, he can tire the blue client.
All three colors are present in each type, the second complements the personality, the third is not enough, it needs to be developed.
If red the second color is blue. He begins to clearly plan his result, and does not go to it spontaneously, to become more consistent in his actions. Green is not enough, which means that there are difficulties in establishing contact with people, in communication.
If red the second color is green, it is not so principled, capable of compromises. Green color softens red, it no longer seeks to impose its will on everyone. Not enough blue, which means that planning and punctuality are a disaster.
If blue the second is red, then iron logic is combined with hard methods to achieve the goal. Here already to defend one's own opinion will be manifested even through aggression. Can seem like a very unyielding person. Lack of grasp, green, also means difficulties in communication.
If blue the second color is green, contact with strangers is easier. At the same time, systemic thinking is enriched with intuition and fantasy. Excellent aesthetic taste. There is not enough red, which means that there is not enough perseverance and leadership qualities, and sometimes a magic pendel to start acting
If green the second color is red, he is no longer so ready for compromises, tougher, purposeful. Not enough blue, which means problems with planning time, and there is not always an understanding of the final result.
If green the second is blue, then his contacts become more selective. The ability to argue your point of view and time planning is added. There is not enough red, which means that there is not enough will to win, perseverance in achieving the goal.
Parsing types of clients.
If the client is red!
The office of the red leader can be immediately recognized. Expensive furniture, paintings, all sorts of table gadgets will not be cheap. After all, the leading need of the Reds is prestige. Watches, a suit, will also be expensive and fashionable. He will also evaluate you by clothes, here the saying “They meet by clothes ..” is just right. Evaluate him and how you are holding on, remember, he is evaluating everyone, if you are confident, answer immediately and to the point, you may be suitable to cooperate with you. If you mumble something, hesitate, doubt, your fate is decided, they will show you the door, no matter how profitable your offer is.
Red is the only client who can immediately decide on a purchase or cooperation. In negotiations, he can be rude, he will strive to dominate, he can interrupt, but you should not pay attention to this if you withstood the onslaught, were able to clearly argue every attack, you are partners. If a red has formed any opinion, it will be difficult to convince him.
Red always knows what he wants, he can voice his needs himself.
Only patience and confidence will help to conclude a contract with this type.
If the client is blue!
In the office of such a leader, everything is strict, neat, tasteful. There is nothing superfluous on the table, order, there are no personal things in sight, for example, a photo of the family. Remember that they are closed and there is no access to the personal life of the first comer. The Reds, if there is a reason to be proud of their child, will have photographs of children, for example, the moment a child is awarded a diploma, or an extreme activity. Outwardly, they are blue, very calm and reasonable, but they will ask a lot of questions, get to the bottom of the little things, because they need to know everything about the subject of negotiations. Even insignificant facts will be important to them, meticulously and impartially they will ask more and more new questions, which can provoke an impatient red. But in order to accept a proposal for a purchase or cooperation, they need to know everything, since the leading need is security. Another need in the first place for Blues is to save money. Not because they are poor and misers, they are just used to planning everything and know where every penny will go, but they do not know how to squander. They need to build into their minds the costs of your product, get used to this idea, understand what benefits they will derive from cooperation, calculate possible options - and this is not solved quickly. Therefore, the blues will never make a decision right now. They need time. And the Reds are impatient, they begin to push and the deal fell through. Greens are ready to wait and at the same time they left a good first impression, therefore it is more pleasant to cooperate with blues.
When working with a blue client, it is important to patiently answer questions, clearly, in detail, and with reason. If the blue felt that you are professionally versed in the matter, the desire to get lost disappears, trust and respect arise. The best negotiator for blue is a blue employee.
Always, we must remember that you can not rush and put pressure on the blue, do not demand a momentary decision. Give him time to think it over, to understand that it is beneficial for him to cooperate with you, and then a stable and reliable client will be in your database.
If the client is green!
Flowers will bloom in the green office, family photos will be placed, it will be cozy, sweets, cookies. But it should be noted that the green never aspire to the chair of the head, they are often deputies. Moreover, it is very beneficial for blue and red to have a green deputy, because he has a lot of ideas, red promotes them, and blue generates them, they also get along well with the team, are aware of all events, have authority and can convey information to colleagues in an accessible way, and most importantly, without stress, to force to carry out any order of the boss.
These clients love to communicate and appreciate the attention and human attitude. For them, the main thing is that you are sincerely interested in his affairs, his needs. Falseness feels immediately. The first impression is important for him, he needs to like him, keep up the conversation on abstract topics, establish contact with him. If he liked him a lot, he can make a deal on emotions right away, otherwise he is in no hurry to make decisions, because he is very careful, patient, avoids risk. He needs guarantees, but appreciates comfort even more. He should not be strained not by your presence, not by further cooperation with you. If you promise something and do not fulfill it, this is the end of your cooperation.
When working with a green client, you need to win sympathy, be sincere, if you think only about the deal in negotiations and ignore his personality, then he will close. It is important to establish contact on an emotional level. The best argument is to give personal guarantees.
Knowing the typology, you can adjust your behavior and find an approach to each client.
I wish you success!
If you want to determine your color type, write in the comments and I will send you a test.
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The foundations of the psychological approach to the study of colors were laid down and put into practice by the Swiss psychologist Max Lüscher (1923 - 2017).
He believes that color perception is objective and universal, but color preferences are subjective.
With the help of the Luscher color test, you can determine the psychological well-being of a person at the moment.
As a rule, the psychologist offers the test-taker eight cards of different colors and asks them to arrange them in order of preference.
In the first place is the color that a person is most pleasant, then those that are less liked. The latter are the colors for which the subject feels the least sympathy.
On the Internet, the Luscher color test is presented in all its modifications - complete and abbreviated, short - with an interpretation of the test results.
Four colors - blue, green, red and yellow - reflect the basic psychological needs of people:
satisfaction with something, attachment to something, self-affirmation, activity, striving for a goal, expectation of something good, need for success.
Luscher identifies four color personality types
Characterizes these types as follows:
Blue is the need for deep affection.
Green - the need to defend one's own position.
Red - the need to achieve, possess, lead.
Yellow - the need for emotional involvement, the brightness of experiences and communication.
That need, which is leading, determines the individual-personal type of a person.
When assigning a person to one or another "color type", the assessment of the behavior of the person plays a decisive role.
At the same time, a person belonging to one of the four main personality types can behave in a completely opposite way. It depends on what role he is currently playing.
When a person pursues a typical goal for him, which is a kind of idol for him, then the role he plays is called the “idol role”. And, conversely, what he does to protect himself from something, to avoid something - all this is his “protection role”.
For example, a person implementing red type of behavior, accepts every challenge thrown to him, because he wants to act strongly and successfully. This is his idol role. And he plays the role of protection when he feels that the demands placed on him are excessively overstated, when he defends himself against such demands, when he is angry and annoyed, when he falls into impotent rage.
So the types are:
Blue
The main theme in their lives is emotional attachment and the need for mutual understanding. Blue seeks to build harmonious relationships with the people around him.
Idol role (+ blue)
Need for rest, intense need for affection, sensitivity, sentimentality.
Role-protection (- blue)
Anxiety, impatience, dissatisfaction, loneliness, turning away from a partner, irritability.
The desire for satisfaction is at the heart of the blue-type idol role. Intoxication and oblivion become its goal: either by intoxicating the flesh with the help of wild life, gluttony, alcoholism, the use of sedatives and sleeping pills, or by reducing spiritual claims (for example, reducing them to the level of "crossword" intelligence).
The protection role of the blue type of behavior arises from the fear of emptiness (before the absence of experiences) and of deprivation. Fear of the absence of experiences gives rise to inner anxiety. In order to protect themselves, "blue" people enclose their personal emotional sphere with a fence, blocking real and sincere emotional relationships.
Green
The main theme in the life of the green type is self-affirmation, self-development. A mature person strives for self-expression and self-actualization.
Idol role (+ green)
The will to self-affirmation, the tension of the will, the claim to significance.
Protection role (- green)
Protection from restrictions, from loss of significance.
The desire for significance and vanity are at the heart of the green-type idol role. Self-doubt for him is a completely unbearable state. Any means of increasing self-importance are used; academic titles, for example, will provide lifelong prestige and status, and so on.
The protective role is generated by the fear of addiction and coercion.
Adequate behavior assumes that a person is capable of both demanding and refusing. Whoever has excessive or uncompromising claims, who wants everyone to admire him and love him, he ignores reality. When they do not want to give up anything, then they cannot decide on anything. In this case, people begin to feel driven into a dead end.
Green is not only the most intense and the most stubborn, but also the most uninfluenceable type of behavior.
Red
The main theme in the harmonious development is the desire for success, to achieve the goals.
Idol role (+ red)
Purposefulness, assertive desire for experiences.
Role-protection (- red)
Excessive demands, irritability.
The desire for excitement is at the heart of the red-type idol role. Fear of emptiness and boredom leads to a search for new stimuli. But since he needs more and more new experiences, he is inevitably forced to be constantly active. He strives for achievements in big and small, for the benefit of others or to their detriment.
The defensive role comes from the fear of over-activity and overexcitation.
The one who strikes the table with his fist, or mutters something through his teeth, in that excitement has reached the level of over-irritation. Overexcitation leads to depression if the satisfaction of important needs becomes impossible and one has to admit one's own powerlessness. Hence arises the depressive need for sleep or alcohol to intoxicate oneself and numb one's suffering.
Yellow
The main theme is development and creativity. With harmonious development, it is aimed at expanding "spiritual horizons".
Idol role (+ yellow)
Escape from problems, illusory expectation of the future.
Protection role (- yellow)
Tension, concern, concern.
The desire for freedom lies at the heart of the idol role.
For example, many people spend two months every year on various trips or read newspapers for hours every day. In both of these cases, they are attracted not by the real, not the true goal, but by the desire for the unknown, for change, the thirst for the new. Such curiosity is an escape from the present, if it, the present, is experienced and perceived as unsatisfactory.
The protective role stems from the fear of loss. The surrounding world is a wide field of relations, which, due to its constant change, constantly requires the individual to change his own position.
And any change in reality, the breadth of new opportunities, cause fear in yellow people. They feel lost, helpless in the face of reality.
Interpretation of color preferences
1.1. DO YOU LIKE BLUE (+)
You can be attributed to the category of calm, balanced people who manage to achieve harmony in relations with others. You also have an amazing ability to listen to the desires of your body and recognize the impending overwork or emotional breakdown in time.
1.2. BLUE YOU DON'T LIKE OR IRRITATE (-)
at the moment you are forced to abandon the smooth flow of life, to live in a state of mobilization of all your forces. Perhaps this is due to some important task or event, the result of which depends on your career or fate in general.
2.1. DO YOU LIKE GRAY (+)
Gray means neutrality in all areas of life (“neither this nor that”). People who prefer gray work a lot and, accordingly, get very tired.
2.2. GRAY YOU DON'T LIKE OR IRRITATE (-)
If under no circumstances do you choose a gray shade, then you are striving with all your might for new impressions and do not want to let routine into your life.
3.1. YOU LIKE YELLOW (+)
The one who chooses this palette believes in a miracle. He needs recognition of his abilities and respect of others. He hopes that sooner or later his life will change for the better and he will be able to enjoy happiness in all its manifestations.
3.2. YELLOW DISLIKE OR IRRITATE (-)
If the yellow color is unpleasant for you, then you could be completely disappointed in your hopes and now it’s hard for you to believe that miracles happen in the world. Such a mood can be caused by some kind of disappointment or failures that follow one after another.
4.1. DO YOU LIKE BLACK (+)
means protest. The one who chooses it can publicly and tacitly rebel against the conditions of life, work and his destiny in general. He protests against conventions, breaks stereotypes and rebels against injustice.
4.2. BLACK IS ANNOYING (-)
If you don’t like the color black, then you have a difficult task ahead of you - learn to refuse people when necessary, and not be afraid to make the desired demands at work or in your personal life.
5.1. DO YOU LIKE RED (+)
Red means the desire for fame, success and prestige. It is chosen by people who have pronounced strong-willed qualities, who want to reveal their potential, achieve influence and conquer everyone with their own success.
5.2. RED (-)
If you feel a lack of vital energy and a weak potential in yourself, then most likely you will prefer it last.
6.1. DO YOU LIKE GREEN (+)
You are a person for whom it is important to realize your capabilities, assert yourself and arouse sympathy from others.
6.2. GREEN DISLIKE OR IRRITATE (- green)
If you choose the green card last, it means that at some point you could simply feel humiliated and defeated. Perhaps your aspirations to improve, for example, your work, were not crowned with recognition, so now it is easier for you to give in to principles than to persistently overcome obstacles.
7.1. DO YOU LIKE BROWN (+)
It is chosen by people who, more than anything else, want to avoid problems and conflicts in any area of life. They do not want to waste their energy on solving complex tasks and dream of living in a cozy "shell".
7.2. BROWN DOES NOT LIKE OR IRRITATE (-)
You are driven by the desire to “break out of the crowd”.
8.1. DO YOU LIKE PURPLE (+)
By choosing it, you seem to be reporting that all your thoughts and desires should come true. You can strive for "magical" relationships with others, believing that someday you will still be able to "bewitch" them with your charm and realize all your desires.
8.2. VIOLET (-)
If you don't like purple, then you exclude any possibility of achieving success in a "magic" way that involves a minimum of effort and guarantees a maximum result.
This article provides a detailed description of one of the simplest and most understandable customer typologies, the B. J. Bonsteter typology. It will help you quickly understand the distinctive characteristics of customers and choose the right strategies for communicating with each of them. This will help you quickly position the client, avoid conflicts with him, and also understand the patterns of his behavior.
Typology DISC
According to this theory, we conditionally divide buyers according to the following criteria:
- degree of manifestation of leadership qualities: led / leading
- tendency to rely on logic/emotion
master/slave
- The leading type of behavior is expressed by activity, determination in the behavior of the buyer. He chooses the goods himself, knows exactly what he wants to buy, and what qualities are important for him. These people demonstrate pronounced leadership qualities, often occupy leadership positions.
- The type of behavior that is characterized by the term “guided” means that such a person needs external support in making important decisions. They often come to choose goods with relatives or friends and actively consult with them. If they came alone, they are often guided by the opinion of the seller, who should help make a choice or support the decision.
Logic/emotion
- The buyer, who is more inclined to logical behavior, will be more interested in the actual characteristics of the product. He often takes an expert position in communication, demonstrates good knowledge of the product and requires the seller to do the same.
- A buyer who is prone to emotional purchases is more influenced by the emotionality and brightness of the presentation of information. He evaluates not the product itself to a greater extent, but how it is presented. In this case, the oratorical qualities of the seller play a decisive role.
Description of DISC types
Red type (leading/emotional)
A clear leader who is characterized by confident behavior and goal orientation. The main thing for him is to get what he wants at any cost. They take decisive action in order to achieve the desired result. At the same time, Reds make decisions on their own, and the opinion of others does not influence him much. These are very energetic people who often occupy leadership positions.
However, they are not always logical, can be impulsive, sometimes inconsistent. They are often based not on facts, but on emotions and subjective impressions.
What can be expected from clients of the red type:
- Often "seize" the initiative in communicating with the seller
- They pay more attention to the degree of confidence of the seller and the manner of presenting the goods, rather than technical details.
- Sometimes objections are raised just to check the seller's confidence in the product.
- Can be very aggressive in demanding additional discounts and bonuses
- Make decisions quickly
- Stubborn, hard to convince them of anything
The salesperson's challenge: a confident, persuasive, emotionally charged presentation.
Blue type (leading/logic)
This type is distinguished primarily by its logic and rationality. They are thoughtful, practical, tend to calculate in advance the consequences of their decisions. They are also the leading type, that is, when making decisions, they do not rely on the opinions of others, but on the results of their conclusions. They behave quite reservedly, prefer a calm atmosphere in communication without excessive emotions.
What to expect from blue clients:
- Strive to calculate the benefit of the purchase
- Pay attention to the actual characteristics of the product and their benefits, and not to the emotionality of the presentation
- Often take a break in order to compare the product with similar products of competitors
- Avoid dealing with overly pushy salespeople
The task of the seller: perfect knowledge of the characteristics of the product, the ability to conduct a reasoned comparative characteristic and describe the benefits of the acquisition.
Yellow type (slave/emotional)
These are very open, lively, emotional people who love to communicate with others. They love to be the center of attention, and they do their best to attract this attention. They love everything new, interesting and unique. At the same time, their attention is unstable, that is, their interest can quickly arise and also quickly fade away.
This type, due to the instability of their attention and orientation to others, belongs to the followers, that is, others strongly influence their opinion. They can quickly change their minds as a result of communication, they can quickly catch fire with a new idea that is interestingly presented to them.
What to expect from yellow clients:
- May be overly sociable
- May quickly lose interest in the product
- May be inconsistent
The task of the seller: a presentation with an emphasis on the uniqueness of the product, active assistance in choosing the most suitable option.
Green type (slave/logic)
This type is distinguished by the fact that they are quite conservative, they tend to double-check their decision as many times as possible and avoid possible errors. They are of the driven type because they attach great importance to public opinion, the advice of friends and relatives. Before making a decision, they seek to consult with all their competent acquaintances in this matter and only after that make a choice.
In addition, the green type appreciates the sincerity and sincerity of communication, and also strives to create the most comfortable conditions for others.
What to expect from green clients:
- When choosing, it often relies on the opinions of others.
- Need help choosing
- Try not to make hasty decisions
The task of the seller: warm and friendly communication, presentation with an emphasis on the good quality of the goods, help and support in choosing.
As we can see, the typology of clients: red-blue-yellow-green is simple enough to use in everyday work. You can use it yourself, and you can also train your salespeople and managers. It fits perfectly into all areas of sales and service and will be useful for both novice employees and professionals.
If you need to explain the features of types in more detail, work out basic presentations or work with objections, you can order training: send a request by mail or call 8-985-816-9003. you can for executives.
Probably everyone knows about the Luscher color test. But even if we know something, it would still be useful to remind ourselves, and maybe learn something new for ourselves.
Let's start not with flowers, but with the positions of this famous and amazing test.
In Luscher's short (but insightful!) test, there are only eight colors that can be placed in eight positions, (or four double pairs of positions, because the colors are combined there by two). 1.2 - 3.4 - 5.6 - 7.8.
And only the first four positions (or the first two doubles) are important (very important!) there, as you please. The first two pairs of colors are important. 1.2 -3.4.
Why aren't the others so important? But because - their meaning is so ... unimportant. Now you will understand everything yourself when I remind you the meaning of the positions in the Luscher diagnostic color test.
So, the “first” positions are from the first to the fourth.
First pair of flowers (positions 1 and 2)
They mean your “goals and objectives,” as they say in the prefaces to dissertations. This is the "cap" of your present life. This is the course of the ship
Approximately so, strictly following the conclusions of psychology, but without knowing it themselves, the “clear boys” ask the stranger who got “in the area”: “What are you striving for?”. Onpi clarify for themselves the first two positions of the Luscher test.
Do you know the right way to answer this question?
"To success".
In the Luscher test - the same thing, but you just need to choose the right colors ... But it's too early to talk about colors - now again about positions.
Let's find out a little more precisely about the first two positions:
- 1st and 2nd positions are, respectively: our Private Tasks and our Global Goal or
- 1 and 2 are, respectively: The method of achieving the goal and the goal itself or
- 1st and 2nd positions are, respectively: our Actions and our Purpose, for the sake of which we perform these Actions.
Which wording of the three you like best, keep this one in your head.
I like: "tasks and goals." It's in that order.
Second pair of flowers (positions 3 and 4)
Everything is simpler with them, they mean: "a situation that does not depend on a person, in which a person is now" and "those actions that a person is forced to take not by his desire, but by the circumstances."
Now let's summarize both pairs by giving them new names.
- Positions 1 and 2 two mean: DESIRED,
- Positions 3 and 4 mean - VALID.
What do the rest, subsequent positions in the Luscher test mean?
5 and 6 mean - a zone of indifference,
7 and 8 - the zone of avoidance and disapproval.
Well, now let's ask ourselves a question: in order for us to magically change our lives, which positions are best to start working with, and which ones can be neglected?
It is clear that you need to work with positive positions! What is the use of delving into what we are indifferent or disapproving of? ..
How to change your life by working through the first positions of the Luscher color test?
Now, about flowers. What are we striving for? To success!
The secret of choosing Luscher colors is that it can be not only diagnostic, but also therapeutic.
That is, not only to say: "You, my friend, everything is bad." And also to model a new, good condition:
- adjusting our goals and objectives (1 and 2),
- correcting our perception of "the circumstances" (3 and 4).
Modern psychology has known for a long time that it is impossible to give an OBJECTIVE assessment of the observed phenomenon “the situation in which a person is now”.
Any situation in which a person is now can be turned around 180 degrees and presented as “good”, “excellent” or as “bad”, “hopeless” ...
Therefore, when we put “good” colors in positions 3 and 4, we thus correct our perception of our “current” circumstances. We “fold” them in our own way, profitably and comfortably for ourselves.
Well, how to correct our life goals and tasks - there is no need to explain for a long time ... If they are stupid, harmful, destructive, avoiding - replace them with good ones, replace them with good colors.
Good Colors of Psychology: Getting Started with “Color Therapy”
Well, finally, we moved on to the most important and interesting.
There are only four good colors in psychology. They are not just “good” colors, they are “basic” and also magical. Because they not only diagnose, but also treat powerfully.
Yes, love for these colors and their preference in the first four positions is an indicator of mental and physical health.
But! Conscious love and conscious preference for these colors in everyday life, in psychological self-help is an independent therapy for mental and physical ill health. With fast and visible results.
And now to the meanings of the "four good colors of psychology": blue, green, red, yellow.
Blue
The color is heavenly, blue, I fell in love from an early age.
As a child, he meant to me the Blueness of other beginnings
Complete calm.
Serene state of mind.
Blue color has a calming effect on the central nervous system. This is the starting point for everything, right? With calm.
Green
And we dream of grass, grass near the house, green, green grass
Stability, grounding, the power of Nature, calm growth.
Self-confidence, high self-esteem.
Impulse to the active activity of the mind.
This is also the starting point for any business, right?
Red
I'll just pack my things, I'll just go out the door,
Immediately the hair will scatter the far-flung breeze,
Neither space will frighten, nor obstacles in the way:
I have such a character. You don't joke with me
Passion, will, vitality, sex
The impulse to vigorous activity of the body.
Red is the first step in what you have started.
Yellow
Light source, daylight, cheerfulness.
Solar warmth.
Relaxation and expansion of blood vessels, hope.
Yellow is every step of the work you started and its Goal.
Well, now, pick up four pencils and start drawing psychotherapeutic pictures, mandalas - whatever you want. You are armed - with Knowledge. Just remember - the colors should be bright and clean:
- not "darkened" (not blackened),
- not "diluted" (not whitened),
- not "contaminated" (not implicated).
Then these pure bright colors will be magical therapists that correct your background emotional state.
Elena Nazarenko
It's no secret that color is almost the main criterion that people follow when choosing clothes, jewelry, furniture, and so on. Research has shown that preference for one color over another can reveal a lot about a person's emotional make-up. So, how to recognize the character by your favorite color? The information below will help you with this.
Human character test: red
What can be said about an individual who is attracted to red? In books about how to recognize the character by your favorite color, attention is also paid to red. People who like it, crave to live a full life, strive for success in all areas. They are characterized by such traits as imperiousness, courage, irascibility. It should also be noted that they have great willpower, due to which they often make a successful career.
Individuals who prefer red to other colors do not tolerate routine well, they constantly need adventures, a change of scenery. This is important to consider when choosing a profession. Communication with other people for them is complicated by impatience, stubbornness. However, they are still liked by others who appreciate their ability to induce action. The “red” person is ideally suited for the role of a leader, he is characterized by altruism, which implies the ability to put the good of society above his own needs, he easily attracts the masses.
Pink
How to recognize the character by your favorite color, if it evokes associations with freshness, tenderness, romance. People who love him spend most of their lives in a world of dreams, often indulging in dreams that successfully replace reality for them. Possessing a developed imagination, they often become writers and are able to succeed in other creative professions.
Obligation is a quality that they completely lack, often they make unrealistic promises, set unattainable goals. As a rule, this is not at all connected with the desire to deceive, since “pink” people themselves believe their words. Nevertheless, such individuals highly value the comfort created by the wrong hands. In fact, they refuse to grow up, they need care and love. The storms of life mostly pass them by, it is difficult for “pink” people to lose their temper, to deprive them of calmness.
Orange
How to recognize the character by your favorite color, if it is orange? Individuals who like to crave the recognition of others. They are ready to seek attention by any means, love to shine at social events and elite parties, scrupulously follow the fashion trends of each new season. Other people tend to find them charming and original.
It may seem that people who like orange are benevolent and simple-minded. In fact, they are not at all alien to hypocrisy, they easily and naturally mislead others, without feeling remorse. Also, "orange" people are notable for their inconstancy, they easily change friends and lovers. Do not encroach on their independence, such attempts are met
Yellow
As already mentioned, a favorite color is a kind of test for a person’s character. What can you tell about a person who prefers yellow? This color traditionally evokes associations with the sun's rays, summer, and warmth. "Yellow" people are sociable, have impeccable manners. They also have such qualities as courage, curiosity. They never miss an opportunity to enrich their knowledge of the world around them, they are easily persuaded to adventure.
What else can you tell about a person whose favorite color is yellow? The nature of such personalities is very contradictory. There are "yellow" people and negative traits. Studies have shown that they are characterized by selfishness, they have a tendency to put their own interests above all else, to be stubborn. These qualities often become the causes of their conflicts with others, so they have few real friends. They are able to show ruthlessness to competitors, strive to emerge victorious from any situation.
Green
How to determine the character by his favorite color, if it is green? Green evokes associations with nature, spring, enchants with a balance of coolness and warmth. Balance is a quality by which it is easy to calculate "green" people. Such individuals are calm, self-confident. They rarely break the law, even when it comes to crossing the street to the wrong color. From such personalities, in most cases, ideal parents are obtained.
Conservatism is a trait that for them becomes a virtue and a disadvantage at the same time. Individuals who are attracted to green are extremely difficult to change their habits, many of which are developed in early childhood. It is they who are able to rest in the same hotel year after year, cook the same dishes for breakfast, and so on. A negative trait that needs to be fought is a tendency to envy, gossip.
Blue
What is the favorite color of impressionable people prone to melancholy? Blue attracts individuals who tend to quickly fall into despondency and just as quickly return to life. They are characterized by such qualities as infantilism, unwillingness to grow up. At the same time, "blue" people strive for freedom, like to travel and move to other cities.
Psychologists say that individuals who prefer blue have an innate artistry. If they fail to become actors, they still play roles in life. Such people make a career only if they are not mistaken with the choice of profession. Among their positive features, fidelity should be noted, they rarely betray friends and lovers. Loneliness is contraindicated for such individuals; they feel comfortable only in the circle of friends.
Lilac
What is the favorite color for people who are prone to sentimentality and sophistication? People who are fascinated by lilac are constantly striving to improve themselves and the world around them. They give the impression of real aristocrats, have impeccable manners. Most of them are idealists, easily ignoring the "dark" side of life.
"Lilac" people may seem superficial, but others are happy to communicate with them, highly appreciating their creativity. Such individuals should not opt for work that involves routine activities, they need a constant change of scenery, fresh impressions.
Blue
What is known about people whose favorite color is blue? The nature of such personalities often becomes a source of various problems for them. Individuals whose heart is given to blue diligently avoid any conflicts, for internal comfort they need the benevolence of others. "Blue" people are prone to melancholy, strive for modesty. They need proper rest, they get tired quickly.
Blue is a color that speaks of reliability, fidelity, and a penchant for conservatism. Personalities who like him have a hard time enduring the betrayal of loved ones. Staying in big companies is contraindicated for them, "blue" people prefer to spend time in a narrow circle of friends. Hot temper, impulsiveness - features that they lack. Every action they take is carefully considered.
Those who love the color blue should take care that pedantry does not become for them a source of increased demands on others.
Turquoise
Favorite color turquoise and human character - how do they compare? Power, serenity, calmness are the main features inherent in such individuals. "Turquoise" people are not afraid of difficulties, they are considered the favorites of fortune. In most cases, this color becomes a favorite of creative natures, endowed with extraordinary thinking. They are distinguished by self-confidence, benevolent attitude towards others.
Black and white
So, the preferred color is a test of a person's character. With what results do those who prefer black or white go through it? choose individuals who stand firmly on their feet, soberly looking at the world around them. For them, family traditions are not an empty phrase, they are committed to traditional values. A negative feature that is characteristic of them is a tendency to pessimism. Secretly, they suffer from low self-esteem, but rarely anyone knows about it.
White is considered the "color of dreams", it reflects the coldness of ice and at the same time is associated with the brilliance of light. Unfortunately, little can be said about the character of those who choose it. White is a universal color that many people have a positive attitude towards. Love for him speaks only of the desire for inner purity, accuracy.
