This is a very valuable collection. It presents seven books that make ordinary people successful: they change the way of thinking, habits, character traits. They show the right direction and provide the tools for quick, but at the same time qualitative changes. Do you want to give someone good luck? Tell me about these books.
Bodo Schäfer is a successful businessman, a sought-after financial consultant (in his homeland, Germany, he is called the “Financial Mozart”) and the author of a number of world bestsellers on financial management and motivation for life changes. At the age of 16, Bodo moved to the United States to get an education, and after his studies he went into business. However, the trading company he created went bankrupt, and at the age of 26 he was left with a bunch of debts and a complete lack of understanding of where and how to move on. At this difficult moment, he met a wise mentor who helped a young loser entrepreneur turn into a real winner. For 4 years, Bodo Schaefer not only got rid of debts, but also opened a new successful business, and also began to inspire others to win and achieve.
In this book, the financier has collected 30 important rules that will make any person a winner - of course, provided that he is not lazy. After all, laziness is the only reason why there are still a minority of winners in life, the businessman is sure. Schaefer divides people into two categories: ducks - those who constantly quack and look for excuses, and eagles - those who act no matter what. The Laws of Winners is a set of simple and effective rules that will help you be an eagle in any situation. Thanks to them, you will learn to focus on the main thing, turn failures and criticism to your advantage, achieve incredible success in all areas of life and move forward. In this book, we briefly describe each of these laws.
We live in an era of global economic change. Working in a multi-million dollar corporation with its social guarantees and stability is no longer the ultimate dream of most people. In addition, in the next 10-15 years, more than 90% of the so-called "white-collar" positions will disappear or lose their prestigious status due to the fact that their functionality will change dramatically. A large number of people will be "overboard", not knowing where to go, where to apply their experience and skills. This opinion is shared by Tom Peters, who, with the light hand of The Economist magazine, received the honorary title of "superguru". Peters has written several business bestsellers and founded the Tom Peters Company, a consulting firm specializing in change preparation. Starbucks, Virgin Direct, Intel, Rolls-Royce and other well-known companies use its services.
What to do? How not only to survive in this difficult transitional period, but also to become stronger? To be confident in his future, Tom Peters calls now to start thinking not as an employee of the company, but as an “independent contractor”, that is, a person who does not fulfill his duties for a monthly salary, but relies only on himself. “If you don’t have a trust fund in your name on hand, this radical restructuring of yourself - becoming a self-brand - is simply necessary!” Peters says.
You will learn how to make people associate your name with the highest quality of work and inspire respect and trust, as well as how to stop being modest and make sure that as many potential clients as possible know about your talents.
Anthony Robbins is one of the founders of life coaching and an inspiring motivational speaker. His coaching costs $ 1 million, while the record is kept for 2 years in advance. His services were used by Bill Clinton, Mikhail Gorbachev, Andre Agassi, Oprah Winfrey and other celebrities. Anthony himself is one of those people who have achieved everything from scratch, so everything he writes about is passed through the prism of his personal life experience. Taking control of his emotions, he lost 20 kilograms and from a person living from paycheck to paycheck, he turned into a successful businessman whose income is estimated at billions of dollars a year.
Robbins believes that any person can awaken the energy dormant in him and realize all his dreams - even, at first glance, fantastic ones. Most people, according to Anthony, have very modest desires, while you should always strive for more and not stop there. The main thing is to be sure that you can handle it, and work hard on yourself day after day. With the help of a series of effective techniques and exercises given in n, you can get rid of bad habits and wrong beliefs, make emotions your allies, focus on the essentials, and finally move from dreaming to action.
If you are not doing well at the moment, or not doing as well as you would like, then it may be because of the wrong mindset. To embark on the path of success, John Maxwell offers to take a kind of journey with him, during which you will learn what the right, or as the author of the book calls it, fruitful thinking, and also assess how developed it is, and understand how to use it to its full potential.
John Maxwell is one of the leading thinkers, writers and lecturers on personal and corporate development. It is very popular not only in the USA, but also in other countries. He is the author of more than ten books, including: "Cultivate a leader in yourself", "Create a team of leaders", "Position of the winner", "Journey from success to success" and others.
We'll talk about Maxwell's bestselling book How Successful People Think, or Think to Change! In this book, he shows the difference between fruitful (correct) and mediocre (wrong) thinking. Mediocre people focus on daily activities and survival, while successful people focus on progress. Maxwell shows how, by changing our thinking, we can move from the level of survival to the level of real progress and completely turn our lives around.
Too many of us spend the best days of our lives in a walking coma. We try to find greatness by chasing titles, flashy cars, and a hefty bank account, without fully realizing that what really matters in life is to realize our full potential by becoming a leader for ourselves. And then help others reach their full potential. Five teachers of the hero of Robin Sharma's book "Leader Without a Title" will help us to do this.
This book is the result of nearly fifteen years of Robin Sharma's work as a leadership and management advisor to many Fortune 500 companies including Microsoft, GE, Nike, FedEx, and IBM, as well as to organizations such as Yale, American Red The Cross and the Young Presidents' Organization.
To present his method of leadership, Robin Sharma chose the form of fictional storytelling. The protagonist Blake Davis, his mentor Tommy Flynn, and four unusual teachers who completely change Blake's approach to work and life are all fictional characters.
But the leadership system itself, as well as the principles, tools and tactics on which it is based, is very real. It has helped hundreds of thousands of employees in many of the world's most successful businesses and organizations to win in business and lead in their field.
According to the authors of the book, a typical problem of "upper echelon" businessmen is extreme superstition. Successful people are afraid of change, and besides, they believe that there is nothing and there is no need to teach them. Entrepreneurs are wary of any kind of training and recommendations, although they themselves hire coaches. However, it is one thing to ask for advice, and quite another to follow it. In the book, Marshall Goldsmith lists 20 qualities that hinder further growth, both in business and in personal life. These qualities seem to us to be neutral traits, or even virtues. However, they can greatly irritate our environment and damage our business reputation. So the ability to keep your mouth shut may be regarded by others as stealth. And successful, in the opinion of the head, the delegation of authority will be perceived by employees as a departure from personal responsibility. You may not even be aware that you have the traits described in this book. But, as they say, "ignorance is no excuse." will help you discover these traits in yourself and work on eliminating them. Sberbank President German Gref recommends this book for mandatory reading.
Stephen R. Covey's book has been a super-bestseller for decades. She has influenced the lives of millions of people, including Bill Clinton, Larry King and Stephen Forbes. Half of the world's Fortune 500 corporations have taken it upon themselves to educate their employees on the philosophy of efficiency outlined in the Seven Habits. Sberbank President German Gref included this book in the bank's corporate library.
The Seven Habits are powerful tools for personal development. They help to move forward - from dependence to independence and then interdependence. Dependence is expressed by the you-paradigm: you care about me, you failed, I blame you for the failure. Independence is expressed by the self-paradigm: I can do it, I am responsible, I rely on myself. Interdependence is expressed by the we-paradigm: we can do it, we can interact, we can combine possibilities and create something significant together. Many associate the concept of “interdependence” with addiction. However, it is not. As an interdependent person, you can meaningfully share everything you own with others and gain access to other people's resources. Interdependence is a choice that only an independent person can make. It follows from this: before becoming interdependent, a person must acquire personal independence. A common victory is preceded by a personal victory.
Skills 1, 2 and 3 help to gain personal victory. Having mastered them, the dependent person becomes independent. This is an "inside-out" process. Having mastered the first three skills, a person can begin to work on "general victories." Habits 4, 5, and 6 lead to them. However, this does not mean that you need to master skills 1, 2, and 3 before working on skills 4, 5, and 6. Understanding their sequence will help you manage your development more effectively. Skill 7 is an upgrade skill that is required to have strength for the first six skills. In we will tell you what the essence of each skill is and how to master them.
All seven books are presented in the Main Thought Library in the form of reviews. Read with benefit!
Tell your friends about the news:On the eve of the school year, the site will tell you which books are most often on the tables billionaires. So, meet - Top 10 favorite volumes of the richest people.
Bill Gates
... just loves Jerome D. Salinger's The Catcher in the Rye. This is a story about a 16-year-old teenager named Holden, who is acutely aware of American reality, refusing to accept the rules by which society lives, and also criticizes public morality.
Oprah Winfrey
… does not part with the book "To Kill a Mockingbird" by the writer Harper Lee, who received the Pulitzer Prize for it in 1961. , written in the genre of an educational novel, tells about life in a provincial town in Alabama during the Great Depression. Interestingly, the main character of this book for adults is a 6-year-old girl.
Mark Zuckerberg
… enjoys rereading Ender's Game by writer Orson Scott Card. The science fiction novel is dedicated to the "eternal" struggle of earthlings with alien invaders.
Warren Buffett
… more pragmatic. Favorite book billionaire- "Bull! A story of boom and bust by Maggie Mahar. This is a boring study of the stock market over a period of time. The book includes commentary from well-known fund managers.
Tim Cook
… reads "Competing Against Time" by George Stock. This publication taught the current head of the basics of a successful business.
Donald Trump
… masters, from time to time, "The Power of Positive Thinking" by Norman Vincent Peale. This is a billionaire's handbook that reveals the secrets of various spiritual practices that help overcome problems, gain self-confidence, and find the path to success.
Larry Ellison
… is interested in politics and history, which is why he likes the book "Napoleon" by Vincent Cronin. The author presents Bonaparte in a favorable light as an innovator, reformer and, in general, a cultural personality.
Richard Branson
… fascinated by the history of the epic Battle of Stalingrad. A book about World War II called "Stalingrad" by writer Anthony Beevor is his favorite.
Jack Dorsey
Creator of the popular resource Twitter, read the "Checklist Manifesto" by Atul Gawande. Compiling checklists, apparently billionaire and succeeded in life.
Steve Jobs
… was a real philosopher. The billionaire kept Shakespeare's King Lear, Plato's works, Herman Melville's Moby Dick, Clayton's Innovator's Dilemma in his library.
You have probably noticed that families with the same monthly income live differently. Someone can save money, someone lives from paycheck to paycheck. Why is this happening?
In psychology, there is a direction that studies the way of thinking and behavioral strategies of poor and rich people. According to experts, a person with a high income has certain habits that help them earn more. We will talk about these habits in this article.
Habits are our second nature.
They make us act and think stereotypically. And to do so again and again, despite the unsatisfactory results obtained. So, the habit of buying things in installments or on credit deprives us of the opportunity to fully manage our own income.
The actions that we perform daily or in a certain situation, that is, our habits, depend on the way we think. By changing your own perception of the world, in particular, ideas about wealth and rich people, you can earn more.
People who received inheritance or winning in lottery large sums, most often do not become millionaires. Because they don't know how to handle money. Scientists say that poor people have a psychological ban on wealth. Since in our society there is a stereotype that you cannot become a millionaire in an honest way.
Researcher Thomas Corley I tried to understand the difference between the behavior and habits of a person who earns millions of dollars and people whose annual income was less than $150,000. He found that most millionaires have the same habits and lifestyle. He cites figures that were obtained from a survey of 233 people with a high annual income and 128 whose income was low.
- 44% of wealthy people Wake up at least three hours before work. Only about 3% of the poor do this.
- 88% of millionaires read daily, allocating this from half an hour. Although among the poor, 26% said they love to read, only 2% do it every day.
Among the habits of wealthy people, Corley notes that 67% write down their goals. As the survey showed, the rich do not watch TV and reality shows, but prefer to play sports and lead a healthy lifestyle.
Let's take a closer look at what habits unite people who have managed to earn millions of dollars.
Habits of rich people
Don't procrastinate. Once you've made a decision, take action. Do not delay, someone can realize your idea, and you will be left with nothing. Do not wait for the "convenient" moment, you may miss your chance. Read useful information - start using it. If you act under the motto of Scarlett " I'll think about it tomorrow", you'll never get rich.
Work not for someone else, but for yourself. So you can earn in proportion to the efforts invested, and not a salary. And this is the strongest incentive. is in second place in the Forbes ranking. To date, he has 67 billion dollars. And in 1975, he and his wife started a business of sewing bathrobes and underwear in their own living room. Today the firm Zara world famous brand.
Do what you love. If a person sincerely loves his work, he will undoubtedly succeed. And professionalism and dedication will help you become financially independent. It's never too late to change careers.
Set global goals. If the task is to earn a certain amount, then you will receive it. Start by setting a goal of earning $5,000. You can do more, but not less. And take small daily steps towards your goal. The right goals are those that are realistic to achieve, and depend only on you, and not on the weather, other people or fortune.
Connect with people, make contacts. Other people pay us money. A large social circle will help you quickly find investors or potential buyers.
Invest. Money must make money. They should not lie under the mattress, waiting in the wings. Expand the geography of your business, buy shares, invest in real estate.
Know your worth. 
Your time is your money. Before calling the cost of services, study the market. Treasure your reputation and do not miss the opportunity. The creator of the ATM prototype received only five dollars for his invention, although he could have earned millions on the money dispenser. And one more vivid example, you know the image of a smiley face on a yellow background? The Spain Brothers bought a licensed image and earned over $50 million from it. Emoticon creator Harvey Ball received $45.
Think outside the box. Income can bring completely unexpected things. Paul Brown the creator of the capped bottle was able to sell the business and design rights for $14 million. Inventor of children's bright toys Rainbow» earned about $250 million. The idea came when he saw how a metal spring fell and began to "step over" on the floor. The creator of the stickers, his idea helped to earn more than a billion dollars.
Spending less than earning. Most people increase their spending in proportion to their income. So, if the salary was raised, then again it all goes to acquisitions. Rich people do not try to spend money right away, they save it before they are successfully invested. We must learn to live on a certain amount, and when receiving more than that, create savings for passive income. You need to properly plan your expenses and not make impulsive purchases. The aforementioned Warren Buffett, ranked third on the Forbes list, lives in a house he bought back in 1957 for just over $30,000.
Appreciate your time. Rich people do not count how much they earn per month or year, but how much they receive per hour. Review your day and consider what activities are not benefiting your health, business, or family. Eliminate useless movies, secular correspondence on social networks, empty phone calls and you will find temporary resources for self-education, planning and good rest.
See the possibilities. For a person going to financial independence, the glass is not half empty, but one in which you can add water. He does not focus on problems and why this happened, but quickly looks for ways to solve or eliminate it.
willingness to share. Most rich people are distinguished by their generosity. They participate in charity, sponsor public and scientific programs, become patrons of art. They are ready to help other people, but only if they themselves want it. Don't treat money as an end, it's just a means to an end.
Create a quality product that people need. Only that product or service will generate income that really simplifies a person's life. If the client is satisfied, then he will definitely come back to you.
Take responsibility. Wealthy people attribute all their successes and failures to themselves. The rich believe that he himself makes his life the way it is, while the poor believe in luck and believe that nothing depends on him. Wealthy people are ready to make decisions and take responsibility for them.
By changing your habits, setting clear goals for yourself, and making a plan to achieve them, you are sure to achieve financial success. The main thing is not to stop, but to go towards your dream.
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CEOs are the busiest people in the world. In order to be in time for everything planned for the day, they get up “neither light nor dawn.” Long before sunrise, when ordinary citizens are still basking in warm beds, the powerful of this world are already working with might and main, multiplying their millions of fortunes.
But what is remarkable is that even with the heaviest work schedules, successful and famous people find time to read books. They admit that many of the books they read helped them find their way into the world of success and wealth.
We all know that literature plays one of the most important roles in the fate of everyone. And our worldview, our inner spiritual world, and, finally, our real life depend on what kind of literature we prefer.
What do millionaires read?
One part of millionaires reads business books, another prefers to relax by reading fiction.
They, millionaires, are constantly working on their thinking, expanding their consciousness of a rich person. And this, despite their millions of dollars! As the famous rich themselves admit, they need to keep their "millionaire mindset" in a constant tone. And they achieve this by reading good books by good authors.
Bill Gates, for example, was a completely voracious reader, always finding time to read without neglecting any subject matter. But his special attention was books on education, energy, personal development, health. He also did not ignore fiction. His favorite works were The Hunger Games and The Catcher in the Rye».
So if we want to be (namely, be, not become) millionaires, we must behave like millionaires.
Enough "stick" in the TV, it's time to start reading books!
Here is a list of the top books recommended by the founder of Euroset, one of the most successful Russian cell phone companies, a well-known businessman Evgeny Chichvarkin.
1. Richard Branson "Losing my virginity"
« Already breathtaking! - says Chichvarkin, - Aspiring entrepreneurs will find a good portion of adrenaline in the book».
Richard Branson - one of the richest and most successful people in England, wrote his autobiography "Losing my virginity" is very exciting, interspersed with humor and self-irony, with the utmost frankness. Everything is here: failures, victories, disappointments, and achievements that were present in the author's turbulent life. Branson does not care about difficulties, he is used to taking risks, he is an adventurer. A red thread runs through the work of understanding that the most valuable achievement in everyone's life is simple human happiness.
The book is read in one breath, makes you move from your familiar place, fills you with confidence in yourself and in your planned business.
2. E. Michaels, H. Handfield-Jones, E. Axelrod "War for Talents"
“A good book that teaches you to appreciate people,” sums up Chichvarkin.
The authors prove that the success of a company is directly proportional to the attitude of managers towards their employees. Simply put, companies win, they do everything to attract and retain the most talented people around them.
3. Francis Fukuyama "Strong State"
A prominent philosopher of our time, Francis Fukuyama, reveals the concept of a “strong state”, analyzing the principles of building statehood.
4. John Kotler "Leadership Matsushita"
J. Kotler describes the life of Konosuke Matsushita, a landmark personality in the history of modern business, who went from a poor and uneducated provincial to the largest business leader, an innovator-manager.
5. Tom Peters "Imagine!"
"The correct translation," remarks E. Chichvarkin, "Reimagine yourself."
Tom Peters is called the guru of management. He is famous for his extraordinary, even destructive approaches to business. His unusual statements encourage action and liberation from stereotypes.
6. Sam Walton "How I created Wal-Mart"
"This book is swallowed whole and at once, convincing everyone and everything of the correctness of the path traveled."
Sam Walton, 20th century retail king and god who never doubts his own abilities, writes about his inspired but hard work, his courage and optimism, which helped him become a shark of world business.
7. K. Kobell “Motivation in the style of ACTION. The excitement is contagious!”
The author tells how to get joy from work, what should be the relationship within the company, how to harmoniously combine business planning with the provision of free decision-making by each motivated employee.
8. Jesper Kunde "Uniqueness Now...or Never"
This book is a kind of corporate religion. She talks about how to win the loyalty of consumers. The future, the author writes, is behind the unique brand system. Become unique, calls Kunde, now or never.
9. Al Rice, Jack Trout "The 22 Immutable Laws of Marketing"
Al Rice and Jack Trout, known throughout the business world as marketing strategists, outlined in their creation 22 most important and fundamental laws of marketing: leadership and law, ways to expand the range and rules for conquering the market, tricks for creating rush demand and an algorithm for achieving commercial success.
10. John Schole "First-class service as a competitive advantage"
E. Chichvarkin: “This book is a constitution for people working in retail or service. Recommended for reading throughout the working day.
John Shoal is called the guru of culture and service. He states that the amount of money earned is directly dependent on the impression that the company's employees make on customers, on the speed and quality of service, and on the attitude towards the client. The book contains many interesting ideas that can ensure business growth by raising the quality of service.
11. Ayn Rend Atlas Shrugged
E. Chichvarkin calls the book the real Bible of entrepreneurship and the most powerful work of the 20th century.
Ayn Rand, being our former compatriot, has become a cult American writer. Its philosophy proclaims the principle of free will.
A. Rend's book completely changes the worldview, forming a non-dual vision of the world and giving answers to "eternal" questions about the meaning of life, proving the importance of entrepreneurship for society.
These are the cult books for millionaires of our time. Reading them, of course, you will not become successful and famous overnight, but you can understand the choice made by successful people, their actions. And this understanding, perhaps, will help you find your own, individual path.
Ecology of consumption. Business: Perhaps, having studied this literature, someone will join the hundred of the wealthiest people on the planet ...
Perhaps, having studied this literature, someone will join the hundred of the wealthiest people on the planet. Anyway, it's worth a try!
1. Robert Kiyosaki "Rich Dad Poor Dad"
2. Andrew Matthews "Live easy!" or "Happiness in hard times"
3. George S. Clason "The richest man in Babylon"
4. Bodo Schaefer "Laws of the winners"
5. Henry Ford "My life, my achievements"
6. Napoleon Hill "Think and Grow Rich"
7. Lee Iacocca "Career manager"
8. "Mafia Manager" - Corporate Machiavelli's Guide
9. "The formula for success - 33 principles of successful business from the brightest and most extravagant entrepreneur of our time" - Donald Trump
10. Theodore Dreiser - "The Financier"
11. Bodo Schaefer "Money, or the ABC of money"
12. Philip Kotler, Kevin Keller "Marketing Management"
13. Barbara Minto "Golden Rules of Harvard and McKinsey"
14. Carsten Bredemeyer Black Rhetoric. Power and magic of the word "
15. Radislav Gandapas “Kamasutra for the speaker. Ten chapters on how to get and deliver the maximum pleasure, speaking in public"
16. Al Rice, Jack Trout "Marketing Wars"
17. Al Ries, Jack Trout “Positioning. Battle for minds
18. Svetlana Ivanova "100% Motivation"
19. Svetlana Ivanova “The Art of Recruitment. How to rate a person in an hour
20. Kjell Nordström, Jonas Ridderstralle "Funky Business"
21. Nikolay Rysev "Active sales"
22. Larry King "How to talk anywhere, anytime and with anyone"
23. Gavin Kennedy "Anything Can Be Negotiated"
24. David Allen How to get things in order. The Art of Stress-Free Productivity
25. Ron Rubin, Stuart Avery Goles "Zen Business"
26. Carl Sewell, Paul Brown "Customers for Life"
27. Stephen Covey "The 7 Habits of Highly Effective People"
28. Robert Cialdini "The Psychology of Influence"
29. Anton Popov “Blogs. New sphere of influence"
30. Robert Scoble, Shel Israel Talking is more valuable than money. How blogging is changing the way businesses and consumers communicate
31. Seth Godin Permission Marketing. How to make a friend out of a stranger and turn him into a buyer
32. Seth Godin “Idea virus? Epidemic! Make customers work for your sales
33. Igor Mann “Marketing for 100%. Remix"
34. Gleb Arkhangelsky “Time Drive. How to manage to live and work
35. Sofya Makeeva "DOWN shifting or how to work for pleasure, not depend on traffic jams and do what you want"
36. Richard Branson “To hell with everything! Get it and do it"
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